For the hotel’s 30th anniversary, DEVENEY created a yearlong celebration for this important milestone. One of the culminating initiatives was timed with the annual lighting of their holiday tree.
DEVENEY launched “30 Ways to Give Back” on Facebook. For 30 days, fans voted to nominate a nonprofit that would receive a $10,000 credit to the hotel for a special event. The anticipated announcement was made at the tree lighting.