AFLAC

GETTING THE AFLAC TEAM AND DUCK READY FOR THEIR CLOSE-UP.

THE CATALYST.

Ensuring the c-suite is properly trained for media interviews is a vital piece of preserving a brand's reputation.

THE GAME PLAN.

DEVENEY trained 15 top-level executives from Aflac, including the new CEO, CMO and more. We even got to meet and hold their beloved duck.

THE WORK.

THE RESULTS.

  • Led on-message training and one-on-one interview simulations.
  • Conducted an ambush scenario with follow-up critique.
  • Positively positioned two executives in USA Today shortly thereafter.

Awards.

Let's take the next steps and

Make It Happen