WINDSOR COURT HOTEL

Their Cause Was Our Cause.

THE CATALYST.

For the hotel's 30th anniversary, DEVENEY created a yearlong celebration for this important milestone. One of the culminating initiatives was timed with the annual lighting of their holiday tree.

THE GAME PLAN.

DEVENEY launched "30 Ways to Give Back" on Facebook. For 30 days, fans voted to nominate a nonprofit that would receive a $10,000 credit to the hotel for a special event. The anticipated announcement was made at the tree lighting.

THE WORK.

THE RESULTS.

  • 30 nonprofit partners participated in the social media contest, leveraging each organization's audience.
  • 72,000 impressions garnered.
  • 5,000 new email addresses generated as part of the voting process.

Awards.

Let's take the next steps and

Make It Happen